UX Researcher
Fit 92%
High
Psychology, HCI, or Design degree
Parent Portal
2 of 5 applications submitted
Next step: Upload passport scan
Deadline: Feb 12
Top Career Matches
- Graphic Designer87% Fit
- Marketing Manager79% Fit
- Data Analyst76% Fit
Counselor Dashboard
| Student | Destination | Status | Next Deadline |
|---|---|---|---|
| Sofia Martinez | UK | On track | Feb 15 |
| James Chen | US | Due soon | Jan 28 |
| Aisha Patel | Canada | Overdue | Jan 15 |
| Lucas Kim | Netherlands | On track | Mar 1 |
Built with counselors. Designed for private schools.
Private School A
International Academy B
Prep School C
Global School D
Elite Academy E
Premier Prep F
Pilot partners shown here are examples until pilots are announced.
Admissions isn't hard. The operations are.
Counselors juggle dozens of students, each with different countries, deadlines, requirements, and documents.
Requirements drift
Same student, 8 schools, 8 different checklists. One missed item can sink an application.
Document chaos
Essays, transcripts, test scores, translations—living across Drive, email, and WhatsApp.
Parent coordination
Parents want clarity. Counselors need a single source of truth.
A guidance platform that keeps everyone aligned.
Personalized career discovery
Built-in psychometric assessments let students build a profile and instantly get career recommendations tailored to them.
Templates → instant checklists
Create reusable application templates by country or program and generate per-student plans in minutes.
Deadline engine
Automatically track early/regular/rolling admission timelines with reminders and risk flags.
Document vault & reuse
Upload once, use everywhere. Store essays, transcripts, and documents in one place and track versions.
Parent visibility portal
Invite parents into the loop with a view of their student's checklist and progress—no midnight messages.
Coming soon
AI assistant guidance
An AI-powered assistant guides students through onboarding and helps counselors with insights—always human-in-the-loop.
Career Discovery
Module Preview
Career discovery, grounded in data—and in you.
Build a structured profile (interests, strengths, work style, values) and compare career paths using real-world signals like demand, compensation ranges, and education pathways.
What we measure
- Interests & motivation (what you naturally enjoy)
- Strengths & aptitudes (what you pick up quickly)
- Work style (team vs solo, structured vs flexible)
- Values & constraints (location, income goals, lifestyle)
What you get
- A shortlist of best-fit careers (with why)
- Comparable pathways (trade school / university / alternatives)
- Regional filters (where you want to live/work)
- A plan you can discuss with your counselor
Inspired by psychometric methods. Not a medical or psychological diagnosis.
Profile Snapshot
Example student profile • illustrative only
Explainable matches
Interests78%
Investigative, Artistic
Aptitude72%
Verbal, Abstract reasoning
Work Style64%
Independent, Creative problem-solving
Values81%
Autonomy, Challenge, Impact
Top Career Matches
Data Scientist
Fit 87%
High
CS, Stats, or Bootcamp + experience
Product Manager
Fit 85%
Growing
Varies: business, engineering, or design
Why this match?
Analytical thinkingCreative explorationIndependenceLong-term growthStability
Sample assessment question:
"I enjoy solving complex problems."
Example response: Agree (4 out of 5)See the workflow at a glance
- Who is at risk this week
- Upcoming deadlines & missing documents
- Each student's top career matches
- What the parent sees
Counselor Dashboard
| Student | Destination | Status | Next Deadline |
|---|---|---|---|
| Emma Wilson | UK | On track | Feb 20 |
| Lucas Garcia | US | Due soon | Jan 30 |
| Mia Johnson | Netherlands | On track | Mar 1 |
| Noah Kim | Canada | At risk | Jan 25 |
| Olivia Brown | Australia | On track | Feb 28 |
Student Checklist — Lucas Garcia
- Complete Common App profile
- Submit SAT scores
- Upload personal essay — Due soon
- Request teacher recommendation
- Finalize school list
Career Matches — Maria Lopez
- UX Designer92% Fit
- Product Manager85% Fit
- Brand Strategist81% Fit
Based on: Creative thinking, Communication, Problem-solving
Parent Portal Snapshot
Next step: Upload personal essay
Deadline: January 30
Lucas is making good progress. 2 of 5 items complete for MIT application.
From intake to acceptances—without losing track.
1
Student intake & profile
Invite student and complete interest & aptitude assessments to build their profile.
2
Career matches & exploration
Discover best-fit careers and education paths instantly after onboarding.
3
Generate checklists & deadlines
Apply templates to create college application plans with all requirements.
4
Track progress & parent nudges
Monitor status, send automated reminders, and keep everyone aligned through to acceptance.
1
Student intake & profile
Invite student and complete interest & aptitude assessments to build their profile.
2
Career matches & exploration
Discover best-fit careers and education paths instantly after onboarding.
3
Generate checklists & deadlines
Apply templates to create college application plans with all requirements.
4
Track progress & parent nudges
Monitor status, send automated reminders, and keep everyone aligned through to acceptance.
For Schools
- Visibility across the whole senior class
- Fewer missed requirements
- Clear reporting for leadership
- A stronger value story for parents
Aim: reduce deadline risk and increase counseling capacity.
Built for high-trust environments.
Security and privacy are foundational, not afterthoughts.
Role-based access
Counselor vs parent vs student visibility boundaries. Everyone sees only what they need.
Consent-first for minors
Parents control access; schools maintain oversight. Designed for high-trust environments.
Audit trails (planned)
Know who changed what and when. Full transparency for compliance and accountability.
No auto-submission
Formativa supports decisions; it doesn't pretend to be the decision-maker. Humans stay in control.
Pilot feedback (example format)
"Finally, a tool that understands counselors manage dozens of students, each with unique requirements. This could change everything."
"The parent visibility feature alone would save me hours of WhatsApp messages every week."
Frequently asked questions
Run a pilot with your counseling program.
We're onboarding a small number of schools and independent counselors for early pilots. You'll get white-glove setup and direct input into the product.
- ✓ Dedicated onboarding support
- ✓ Direct access to the product team
- ✓ Shape the roadmap with your feedback
- ✓ Priority access to new features
Formativa supports planning and operations; it does not guarantee admissions outcomes.